{"id":4513,"date":"2016-06-28T18:00:00","date_gmt":"2016-06-28T18:00:00","guid":{"rendered":"http:\/\/localhost\/projects\/horsesforsources\/has-knowledge-process-outsourcing-re-emerged-as-the-future-of-bpo\/"},"modified":"2016-06-28T18:00:00","modified_gmt":"2016-06-28T18:00:00","slug":"has-knowledge-process-outsourcing-re-emerged-as-the-future-of-bpo","status":"publish","type":"post","link":"https:\/\/www.horsesforsources.com\/has-knowledge-process-outsourcing-re-emerged-as-the-future-of-bpo\/","title":{"rendered":"Has Knowledge Process Outsourcing re-emerged as the future of BPO?"},"content":{"rendered":"
When I entered the industry in 2008, working for a boutique research firm in Pune, India, the research themes floating around were about \u201cwhat\u2019s next for BPO, because this recession changes everything.\u201d<\/p>\n
We studied the knowledge process outsourcing (KPO) segment (\u201cKPO\u201d sounds so dated now!), which included service areas such as legal services, marketing, publishing and digital media management, e-learning, engineering services and market research and analytics. KPO services were perceived and categorized by the market to be different because they involve a) specialized skillsets, b) judgement based work with complex sub-processes, c) greater degree of partnership between client and service provider beyond process compliance and d) required a greater degree of specialization from the service provider in a horizontal\/vertical, making them \u201chigher value services\u201d that came along with premium billing rates.<\/p>\n
This definitional distinction that our research revealed between KPO services and \u201cvanilla\u201d BPO is worth unpacking today. Our conversations now are about enterprises operating in an As-a-Service Economy<\/a>, heading towards Intelligent Operations. We\u2019re actually seeing these traditional KPO markers becoming a core part of BPO and BPaaS service delivery.<\/p>\n