{"id":3723,"date":"2016-10-12T16:13:00","date_gmt":"2016-10-12T16:13:00","guid":{"rendered":"http:\/\/localhost\/projects\/horsesforsources\/hr-tech-conference-2016-little-guys\/"},"modified":"2016-10-12T16:13:00","modified_gmt":"2016-10-12T16:13:00","slug":"hr-tech-conference-2016-little-guys","status":"publish","type":"post","link":"https:\/\/www.horsesforsources.com\/hr-tech-conference-2016-little-guys\/","title":{"rendered":"HR Tech Conference 2016: the little guys have arrived"},"content":{"rendered":"

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Notwithstanding having my 13th HR Technology Conference participation cut short by needing to return home to Florida to deal with a hurricane, one major observation stood out for me. It was also a fairly pleasant surprise, something that doesn’t come easy after attending so many of these events—as enriching as they usually are.<\/p>\n

In fact, the hurricane actually contributed to the observation. How? Well, in having to unfortunately cancel briefings with major HR Tech vendors to leave early on Thursday, I had to rely more on quick-hitting discovery sessions in the exhibit hall, generally with lesser known vendors. They are typically not as schedule-constrained at the conference.<\/p>\n

So, here it is: I found it just as easy to see meaningful HR Tech innovations in the booths of “little guys” and emerging players as I did in their much larger and more established counterparts.<\/strong> I’ll define ”meaningful product innovations” as practical, obviously value-creating (vs. largely “wow factor”) advances where the system’s intelligence is leveraged without a lot of heavy lifting or major change adoption needed by the customer organization … dependencies often under-estimated by vendors and customers.<\/p>\n

This phenomenon of smaller players excelling so much in the innovation department is arguably a function of basic math: There’s only a small group of market-leading solution vendors but roughly 400 HR Technology companies exhibited at the event. And no matter how large and well capitalized a solution provider is, it is just impossible to make every functionality area or module in their product portfolio a priority every release cycle, or even every second or third release or enhancement cycle.<\/p>\n

Added to that is the more subtle notion that a large customer and product footprint can also be a double-edged sword. While they logically lead to more robust revenue channels, they also cause a correspondingly larger list of potential enhancements and R+D investments needed to maintain a leadership position across the portfolio, prevent customers from defecting, attack new markets, etc. This allows smaller players, for varying periods of time, to lead the way with innovative solutions that solve fairly specific, often vexing HCM-related business problems.<\/strong><\/p>\n

Below are four examples I encountered on the exhibit hall floor, and these particular upstart vendors were all borne out of HCM-related consulting practices having pockets of expertise not typically found in classic HCM software companies. <\/strong>This is perhaps another contributing factor to why (and how) smaller players are driving so much product innovation.<\/p>\n